A few months ago, Facebook began beta testing Video Cover Images with a few featured big name Pages. Now Facebook is slowly rolling out the feature to everyone.
Via a pop-up displayed to Page Admins right in the Cover Photo area, the message is delivered that Pages may now use a 20-90 second video clip with dimensions of at least 820 x 312 pixels as their Cover Photo.
Video Cover Photos will auto-play on loop without sound, but viewers do have the option to play the video with sound by clicking a button.
Facebook regularly releases new functions via a slow roll-out, so while you may not have the feature just yet, keep an eye out for the pop-up letting you know.
How to add a Video as your Cover Image on Facebook
Before Getting Started:
- If you do not yet have a video with the qualifying dimensions and length you will need to create one
- You may use a video you have already uploaded as long as it is qualified
- Make sure your video is relevant and branded, it’s better to have a relevant Standard Cover Photo than an unrelated Video Cover Photo
Step One:
Head over to your Facebook Business Page, hover over and click the camera icon in the top left corner of your Facebook Cover Photo
Step Two:
From the dropdown menu, select “Choose From Videos” to select a video you have previously uploaded to Facebook. Click “Upload photo/video” to upload a new video from your device.
If you select “Choose From Videos” but you do not yet have any qualified videos you will receive this warning message:
Once you have uploaded or selected your previously uploaded video, follow any remaining on screen instructions and click “Save”.
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